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Shomi and Sai are a director duo who started their careers as writer and TV director before moving into advertising, working with brands and agencies, and civil society/social development sector. Shomi and Sai combine conceptual integrity with strong executions that is equally at home with a narrative or a product; they like to twist narratives and mix mediums in order to reach the perfect balance of emotion and aesthetic. They have directed films for brands such as Amazon, Hewlett Packard, Kia Motors, GIZ, Google, and Nokia.
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