How small brands get ahead of their larger competitors!
Historical credit: what this means
A retained source record links this person and role to the video. It has not been independently re-verified.
Historical work attribution
Portfolio
8 work samples. Each credit shows where it came from.
About these numbers
- Videos reported in the source portfolio
- 8The work samples shown above.
- Views reported for the portfolio
- 197.7MThe source’s total for this person’s listed videos, from an unknown date. It counts public views of those videos, not views this person generated, and is not a live figure.
- Channels associated
- 5Channels linked to this profile in the source record. An association is not a confirmed working relationship.
Skills & specialties
Content specialties
Languages (historical self-report)
About
I'm a Social Media Director and Content Strategist with 8+ years of experience driving growth and building high-performance content teams for globally recognized brands. Leading social media strategy at Hook Point LLC—an agency that's generated over 60 billion views for clients like Taylor Swift and MTV—I specialize in translating complex brand narratives into scroll-stopping content that converts. At WildBrain, I directed creative vision for major entertainment partnerships including Hasbro and Mattel, delivering 1,000+ optimized video assets annually while achieving 30% subscriber growth and 45% engagement increases. I've built cross-functional creative teams, introduced AI-enhanced workflows, and developed testing frameworks. I combine strategic thinking with flawless execution, thriving in fast-paced entrepreneurial environments where I can architect content systems that scale without sacrificing quality. Fluent in English, Russian, and Latvian, I bring creative vision and data-driven optimization to every project My Strengths lie in: 🎯 Social media strategy & performance optimisation 🎬 End-to-end production leadership 📈 Data-led content & marketing strategies 🤝 Leading cross-functional creative teams With a BA in Digital Television Production and a suite of certifications in leadership, SEO, and brand strategy, I bring a holistic, hands-on approach to every project.
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