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Sam Dantona

YouTube Strategist · Channel Manager

4 historical reviewsHistorical work attribution

Portfolio

1263 work samples. Each credit shows where it came from.

Style Theory: The Color of EVIL! (Puss in Boots)

Style Theory: The Color of EVIL! (Puss in Boots)

The Style Theorists · 1.9M historical views

People behind the work

DasGnomo (Nicole Cepeda)YouTube Strategist profileSkeledomVideo Editor profileSam DantonaYouTube Strategist profile

Roles recorded on this video: Channel Manager

Historical credit: what this means

A retained source record links this person and role to the video. It has not been independently re-verified.

View count is from the source record, not a live YouTube figure.

Style Theory: The Color of EVIL! (Puss in Boots)
The Style Theorists1.9M historical views
Historical credit: what this means

A retained source record links this person and role to the video. It has not been independently re-verified.

Style Theory: How to Finally Stop SHEIN!

Style Theory: How to Finally Stop SHEIN!

The Style Theorists · 1.9M historical views

People behind the work

DasGnomo (Nicole Cepeda)YouTube Strategist profileMike KeenanScriptwriter profileSam DantonaYouTube Strategist profile

Roles recorded on this video: Channel Manager

Historical credit: what this means

A retained source record links this person and role to the video. It has not been independently re-verified.

View count is from the source record, not a live YouTube figure.

Style Theory: How to Finally Stop SHEIN!
The Style Theorists1.9M historical views
Historical credit: what this means

A retained source record links this person and role to the video. It has not been independently re-verified.

Style Theory Finale: MatPat’s Final Glow Up!

Style Theory Finale: MatPat’s Final Glow Up!

The Style Theorists · 1.8M historical views

People behind the work

DasGnomo (Nicole Cepeda)YouTube Strategist profileMike KeenanScriptwriter profileSam DantonaYouTube Strategist profileGerardo MejiaVideo Editor profileAli SheikhYouTube Strategist profileMuhammad SafdarThumbnail Designer profile

Roles recorded on this video: Channel Manager

Historical credit: what this means

A retained source record links this person and role to the video. It has not been independently re-verified.

View count is from the source record, not a live YouTube figure.

Style Theory Finale: MatPat’s Final Glow Up!
The Style Theorists1.8M historical views
Historical credit: what this means

A retained source record links this person and role to the video. It has not been independently re-verified.

$1 vs $300 Toothbrush | Style Theory

$1 vs $300 Toothbrush | Style Theory

The Style Theorists · 1.8M historical views

People behind the work

DasGnomo (Nicole Cepeda)YouTube Strategist profileSam DantonaYouTube Strategist profileGerardo MejiaVideo Editor profileAli SheikhYouTube Strategist profile Danial Keristoufi (BanditRants)Video Editor profile

Roles recorded on this video: Channel Manager

Historical credit: what this means

A retained source record links this person and role to the video. It has not been independently re-verified.

View count is from the source record, not a live YouTube figure.

$1 vs $300 Toothbrush | Style Theory
The Style Theorists1.8M historical views
Historical credit: what this means

A retained source record links this person and role to the video. It has not been independently re-verified.

I Tried the 1,000 Layer Nail Polish Challenge | Style Theory

I Tried the 1,000 Layer Nail Polish Challenge | Style Theory

The Style Theorists · 1.8M historical views

People behind the work

DasGnomo (Nicole Cepeda)YouTube Strategist profileMike KeenanScriptwriter profileSam DantonaYouTube Strategist profileGerardo MejiaVideo Editor profileAli SheikhYouTube Strategist profile Danial Keristoufi (BanditRants)Video Editor profile

Roles recorded on this video: Channel Manager

Historical credit: what this means

A retained source record links this person and role to the video. It has not been independently re-verified.

View count is from the source record, not a live YouTube figure.

I Tried the 1,000 Layer Nail Polish Challenge | Style Theory
The Style Theorists1.8M historical views
Historical credit: what this means

A retained source record links this person and role to the video. It has not been independently re-verified.

What is Face Shape? 🤔 #shorts

What is Face Shape? 🤔 #shorts

The Style Theorists · 1.8M historical views

People behind the work

Sam DantonaYouTube Strategist profileNayaVideo Editor profile

Roles recorded on this video: Channel Manager

Historical credit: what this means

A retained source record links this person and role to the video. It has not been independently re-verified.

View count is from the source record, not a live YouTube figure.

What is Face Shape? 🤔 #shorts
The Style Theorists1.8M historical views
Historical credit: what this means

A retained source record links this person and role to the video. It has not been independently re-verified.

Why Does Gen Z Look SO Old? | Style Theory

Why Does Gen Z Look SO Old? | Style Theory

The Style Theorists · 1.8M historical views

People behind the work

Sam DantonaYouTube Strategist profileGerardo MejiaVideo Editor profileAli SheikhYouTube Strategist profile

Roles recorded on this video: Channel Manager

Historical credit: what this means

A retained source record links this person and role to the video. It has not been independently re-verified.

View count is from the source record, not a live YouTube figure.

Why Does Gen Z Look SO Old? | Style Theory
The Style Theorists1.8M historical views
Historical credit: what this means

A retained source record links this person and role to the video. It has not been independently re-verified.

The Barbie Movie LIED to You! #shorts

The Barbie Movie LIED to You! #shorts

The Style Theorists · 1.7M historical views

People behind the work

Sam DantonaYouTube Strategist profileNayaVideo Editor profile

Roles recorded on this video: Channel Manager

Historical credit: what this means

A retained source record links this person and role to the video. It has not been independently re-verified.

View count is from the source record, not a live YouTube figure.

The Barbie Movie LIED to You! #shorts
The Style Theorists1.7M historical views
Historical credit: what this means

A retained source record links this person and role to the video. It has not been independently re-verified.

Welcome to Style Theory!

Welcome to Style Theory!

The Style Theorists · 1.7M historical views

People behind the work

Sam DantonaYouTube Strategist profile

Roles recorded on this video: Channel Manager

Historical credit: what this means

A retained source record links this person and role to the video. It has not been independently re-verified.

View count is from the source record, not a live YouTube figure.

Welcome to Style Theory!
The Style Theorists1.7M historical views
Historical credit: what this means

A retained source record links this person and role to the video. It has not been independently re-verified.

Style Theory: TikTok's Color Test is TRASH!

Style Theory: TikTok's Color Test is TRASH!

The Style Theorists · 1.7M historical views

People behind the work

Sam DantonaYouTube Strategist profile

Roles recorded on this video: Channel Manager

Historical credit: what this means

A retained source record links this person and role to the video. It has not been independently re-verified.

View count is from the source record, not a live YouTube figure.

Style Theory: TikTok's Color Test is TRASH!
The Style Theorists1.7M historical views
Historical credit: what this means

A retained source record links this person and role to the video. It has not been independently re-verified.

Mario Wears MUSHROOM Shoes?! 🍄 (Mario Movie) #shorts

Mario Wears MUSHROOM Shoes?! 🍄 (Mario Movie) #shorts

The Style Theorists · 1.5M historical views

People behind the work

SkeledomVideo Editor profileSam DantonaYouTube Strategist profile

Roles recorded on this video: Channel Manager

Historical credit: what this means

A retained source record links this person and role to the video. It has not been independently re-verified.

View count is from the source record, not a live YouTube figure.

Mario Wears MUSHROOM Shoes?! 🍄 (Mario Movie) #shorts
The Style Theorists1.5M historical views
Historical credit: what this means

A retained source record links this person and role to the video. It has not been independently re-verified.

Knot Your Average Fashion Trend🎀! #shorts

Knot Your Average Fashion Trend🎀! #shorts

The Style Theorists · 1.5M historical views

People behind the work

Sam DantonaYouTube Strategist profileNayaVideo Editor profile

Roles recorded on this video: Channel Manager

Historical credit: what this means

A retained source record links this person and role to the video. It has not been independently re-verified.

View count is from the source record, not a live YouTube figure.

Knot Your Average Fashion Trend🎀! #shorts
The Style Theorists1.5M historical views
Historical credit: what this means

A retained source record links this person and role to the video. It has not been independently re-verified.

Style Theory: The Barbie Movie Made Me Question EVERYTHING! (No Spoilers)

Style Theory: The Barbie Movie Made Me Question EVERYTHING! (No Spoilers)

The Style Theorists · 1.5M historical views

People behind the work

Sam DantonaYouTube Strategist profile Danial Keristoufi (BanditRants)Video Editor profile

Roles recorded on this video: Channel Manager

Historical credit: what this means

A retained source record links this person and role to the video. It has not been independently re-verified.

View count is from the source record, not a live YouTube figure.

Style Theory: The Barbie Movie Made Me Question EVERYTHING! (No Spoilers)
The Style Theorists1.5M historical views
Historical credit: what this means

A retained source record links this person and role to the video. It has not been independently re-verified.

I Hired a $20 Stylist to Dress Me | Style Theory

I Hired a $20 Stylist to Dress Me | Style Theory

The Style Theorists · 1.5M historical views

People behind the work

DasGnomo (Nicole Cepeda)YouTube Strategist profileMike KeenanScriptwriter profileTyler MascolaVideo Editor profileSam DantonaYouTube Strategist profileAli SheikhYouTube Strategist profile

Roles recorded on this video: Channel Manager

Historical credit: what this means

A retained source record links this person and role to the video. It has not been independently re-verified.

View count is from the source record, not a live YouTube figure.

I Hired a $20 Stylist to Dress Me | Style Theory
The Style Theorists1.5M historical views
Historical credit: what this means

A retained source record links this person and role to the video. It has not been independently re-verified.

This Christmas Sweater is U.G.L.Y! 🤮🎄 #shorts

This Christmas Sweater is U.G.L.Y! 🤮🎄 #shorts

The Style Theorists · 1.4M historical views

People behind the work

Sam DantonaYouTube Strategist profileNayaVideo Editor profile

Roles recorded on this video: Channel Manager

Historical credit: what this means

A retained source record links this person and role to the video. It has not been independently re-verified.

View count is from the source record, not a live YouTube figure.

This Christmas Sweater is U.G.L.Y! 🤮🎄 #shorts
The Style Theorists1.4M historical views
Historical credit: what this means

A retained source record links this person and role to the video. It has not been independently re-verified.

Style Theory: STOP Washing Your Clothes Like This! (Tide)

Style Theory: STOP Washing Your Clothes Like This! (Tide)

The Style Theorists · 1.4M historical views

People behind the work

Sam DantonaYouTube Strategist profile

Roles recorded on this video: Channel Manager

Historical credit: what this means

A retained source record links this person and role to the video. It has not been independently re-verified.

View count is from the source record, not a live YouTube figure.

Style Theory: STOP Washing Your Clothes Like This! (Tide)
The Style Theorists1.4M historical views
Historical credit: what this means

A retained source record links this person and role to the video. It has not been independently re-verified.

Style Theory: Can Feng Shui Cure My Depression?

Style Theory: Can Feng Shui Cure My Depression?

The Style Theorists · 1.3M historical views

People behind the work

Sam DantonaYouTube Strategist profileGerardo MejiaVideo Editor profile

Roles recorded on this video: Channel Manager

Historical credit: what this means

A retained source record links this person and role to the video. It has not been independently re-verified.

View count is from the source record, not a live YouTube figure.

Style Theory: Can Feng Shui Cure My Depression?
The Style Theorists1.3M historical views
Historical credit: what this means

A retained source record links this person and role to the video. It has not been independently re-verified.

Can Caffeine Beauty Products ENERGIZE You? | Style Theory

Can Caffeine Beauty Products ENERGIZE You? | Style Theory

The Style Theorists · 1.3M historical views

People behind the work

DasGnomo (Nicole Cepeda)YouTube Strategist profileSam DantonaYouTube Strategist profileAli SheikhYouTube Strategist profile

Roles recorded on this video: Channel Manager

Historical credit: what this means

A retained source record links this person and role to the video. It has not been independently re-verified.

View count is from the source record, not a live YouTube figure.

Can Caffeine Beauty Products ENERGIZE You? | Style Theory
The Style Theorists1.3M historical views
Historical credit: what this means

A retained source record links this person and role to the video. It has not been independently re-verified.

Style Theory: Exposing the WORST Scam in Clothing History!

Style Theory: Exposing the WORST Scam in Clothing History!

The Style Theorists · 1.3M historical views

People behind the work

Sam DantonaYouTube Strategist profileBrett TurleyCreative Director profile

Roles recorded on this video: Channel Manager

Historical credit: what this means

A retained source record links this person and role to the video. It has not been independently re-verified.

View count is from the source record, not a live YouTube figure.

Style Theory: Exposing the WORST Scam in Clothing History!
The Style Theorists1.3M historical views
Historical credit: what this means

A retained source record links this person and role to the video. It has not been independently re-verified.

What's Your Body Shape... and How to Dress for It | Style Theory

What's Your Body Shape... and How to Dress for It | Style Theory

The Style Theorists · 1.3M historical views

People behind the work

DasGnomo (Nicole Cepeda)YouTube Strategist profileMike KeenanScriptwriter profileSam DantonaYouTube Strategist profileGerardo MejiaVideo Editor profileAli SheikhYouTube Strategist profile

Roles recorded on this video: Channel Manager

Historical credit: what this means

A retained source record links this person and role to the video. It has not been independently re-verified.

View count is from the source record, not a live YouTube figure.

What's Your Body Shape... and How to Dress for It | Style Theory
The Style Theorists1.3M historical views
Historical credit: what this means

A retained source record links this person and role to the video. It has not been independently re-verified.

Somebody Call the Fashion Police🚔 #shorts

Somebody Call the Fashion Police🚔 #shorts

The Style Theorists · 1.3M historical views

People behind the work

Sam DantonaYouTube Strategist profile

Roles recorded on this video: Channel Manager

Historical credit: what this means

A retained source record links this person and role to the video. It has not been independently re-verified.

View count is from the source record, not a live YouTube figure.

Somebody Call the Fashion Police🚔 #shorts
The Style Theorists1.3M historical views
Historical credit: what this means

A retained source record links this person and role to the video. It has not been independently re-verified.

Style Theory: Why Are People Wearing this GIANT Hat?

Style Theory: Why Are People Wearing this GIANT Hat?

The Style Theorists · 1.3M historical views

People behind the work

Sam DantonaYouTube Strategist profile

Roles recorded on this video: Channel Manager

Historical credit: what this means

A retained source record links this person and role to the video. It has not been independently re-verified.

View count is from the source record, not a live YouTube figure.

Style Theory: Why Are People Wearing this GIANT Hat?
The Style Theorists1.3M historical views
Historical credit: what this means

A retained source record links this person and role to the video. It has not been independently re-verified.

I Wore Edible Underwear for 48 Hours | Style Theory

I Wore Edible Underwear for 48 Hours | Style Theory

The Style Theorists · 1.3M historical views

People behind the work

Sam DantonaYouTube Strategist profile Danial Keristoufi (BanditRants)Video Editor profile

Roles recorded on this video: Channel Manager

Historical credit: what this means

A retained source record links this person and role to the video. It has not been independently re-verified.

View count is from the source record, not a live YouTube figure.

I Wore Edible Underwear for 48 Hours | Style Theory
The Style Theorists1.3M historical views
Historical credit: what this means

A retained source record links this person and role to the video. It has not been independently re-verified.

Style Theory: What is the Ken Effect? (The Barbie Movie)

Style Theory: What is the Ken Effect? (The Barbie Movie)

The Style Theorists · 1.3M historical views

People behind the work

Sam DantonaYouTube Strategist profile

Roles recorded on this video: Channel Manager

Historical credit: what this means

A retained source record links this person and role to the video. It has not been independently re-verified.

View count is from the source record, not a live YouTube figure.

Style Theory: What is the Ken Effect? (The Barbie Movie)
The Style Theorists1.3M historical views
Historical credit: what this means

A retained source record links this person and role to the video. It has not been independently re-verified.

About these numbers

Videos reported in the source portfolio
1.3KThe work samples shown above.
Views reported for the portfolio
2.5BThe source’s total for this person’s listed videos, from an unknown date. It counts public views of those videos, not views this person generated, and is not a live figure.
Channels associated
8Channels linked to this profile in the source record. An association is not a confirmed working relationship.
T

The Game Theorists

Historical review
Sam is an expert YouTube Strategist who deeply understands packaging, retention, scriptwriting structure, and advanced analytics. During his time at Theorist, he helped to optimize Shorts, make retention recommendations based on his spreadsheets, create video formats, inform programming decisions based on data, and manage the thumbnail design pipeline. He's a great addition to any creator team!

Retained source review

T

The Food Theorists

Historical review
On top of his packaging, ideation, and strategy work, Sam is a master at creating formats and video structure. He helped to refine formats for our channel, which we're using in the new era of Food Theory. Not only that, but he was integral in the host transition in March 2024, when he provided key strategic and analytical insights to help the channel to grow the audience.

Retained source review

Skills & specialties

Content specialties

EducationEntertainmentFilm & AnimationGamingHowto & StylePeople & Blogs+1 more

Creative styles

ChallengeCommentaryGameplayIRLLive streamPodcast+3 more

Languages (historical self-report)

English

About

YouTube Strategist 3+ Billion Views

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Sam Dantona — YouTube Strategist | PixelJobs