Rachel Ward

Produced and edited all creative property of AHFC for Tiktok, Instagram, and Facebook. Created short form videos, used photoshop to create logos, background, and other newsletters/flyers as needed.

Leveraged Photoshop to produce captivating visualizations  Monitored and moderated user-generated content to ensure positive and appropriate brand engagement and amplify the company’s mission and message.  Repurposed long-form content (blogs, podcasts, white papers, etc.) into bite-sized content (short video posts, stories, snaps, memes, etc.) tailored to each social media channel’s audience and format.

 Produced and edited evening news commercials from footage provided by journalists on the same day, using video editing software and techniques.  Created multiple short videos every day, using Avid and Photoshop to enhance the visual quality and style of the content.  Coordinated with journalists to ensure timely delivery of raw footage and adherence to quality standards.