Joaquin Arias

As Lead Social Media Content Editor, I manage post-production for high-performance content across YouTube, Instagram, and TikTok. I specialize in editing YouTube videos and UGC-style ads optimized for retention and conversions. To scale production, I developed custom templates and workflows that ensure brand consistency and rapid turnaround times for all digital assets.

I produced long-form video essays and documentaries aligned with the channel’s cinematic identity. I managed the full visual build, sourcing all B-roll and assets from scratch while designing high-CTR thumbnails. My focus on performance-driven editing and visual storytelling directly improved viewer retention and audience engagement.