Nikolay Dimitrov

Edited and produced engaging video content, contributing to the channel’s rapid growth. My work played a key role in the channel becoming the #1 Most Watched YouTube Channel in Bulgaria. Responsibilities included creative storytelling and optimizing videos for viewer engagement, while collaborating with the team to meet tight deadlines and maintain a consistent upload schedule.

Founded and managed a successful YouTube channel with 15M+ views (25M+ across all platforms). Led all content creation, including editing, strategy, and thumbnail design. Created viral trends, reached YouTube’s trending page multiple times, and built a loyal audience through optimized, engaging content.

Managed the majority of Betinum’s social media platforms, including X, Facebook, YouTube, Instagram, and TikTok. Rebranded outdated content, updated underperforming videos, and contributed to editing and packaging. Generated viral content ideas that significantly increased traffic and revenue. Conducted detailed account analysis and proposed changes to optimize reach and performance. Played a key role in both strategic planning and day-to-day execution across platforms.