Kristoff Hart

• Implemented grassroots and online marketing campaigns. Worked with area businesses, tastemakers, DJs & promoters, peer networks, on campus student body organizations and media to create avenues of exposure for key WMG artists and projects. • Impacted sales by exposing WEA/ADA artists locally via lifestyle, online, retail and on-campus marketing campaigns. Generated demand for releases through targeted marketing and provided feedback on project performance.

• Managed several clients, across multiple disciplines, ranging from a few hundred thousand to $1-2B in yearly revenue • Produced branded video content and oversaw creative process from conception and development to post-production and delivery • Acted as liaison between corporate entities and internal teams; providing guidance to creative and strategy teams on corporate direction and brand guidelines

• Content strategy and development for high profile artists and organizations, including Brad Paisley, Russell Dickerson, Sarah Cannon Cancer Network, etc. • Curated, developed, and implemented graphic-based content, video, and social strategy • Strategized and implemented digital marketing initiatives

• Oversaw all strategic marketing and creative initiatives for The Bridge (5th fastest growing non-profit in its sector) • Developed and produced weekly non-scripted OTT content for digital platforms • Lead team of creatives and freelancers to produce video and graphic content

• Produced and directed on-demand video and audio content for kids, students, and college departments for a population of 10,000 across 6 locations and a population of 20,000+ online • Refined and implemented pre-production to post-production process to industry standard • Increased content output from 4 videos a month to 12-15 across multiple departments