Colby Blangiardo

I'm the lead content strategist at my company. I'm responsible for a consistent 50% increase in avg. CCVs and a 75% increase in views as well as an increased avg watch duration from ~14 minutes to 23 minutes across our 30+ in-house YouTube channels. I've established guidelines for our thumbnail artists to increase the avg. click-through rate of these channels from 2.3 to 4.2. I work closely with freelance editors, graphic designers, talents, and animators on a daily basis.