Finlay O'Connell

Manages YouTube, Facebook and Instagram account titled ‘The Emergency Room’ with a combined follower-count of 1.4 million Grew YouTube subscribers by 133% and Facebook followers by 328% in on year Manages a team and supervises edits and general management of the channel Runs community management across multiple platforms to build a strong connected follower-base Developed strategies and posting schedules based on analytical insights from the channel

Manages children’s Youtube channel with over 50k subscribers: Twisted Lunchbox Manages two TikTok accounts: Bondi Rescue (1.6M followers) and Real Life Rescue (396K followers) Develops short-form content across multiple platforms Runs all community management for four large channels, including engaging viewers with comments, moderation and development of community engagement posts Works with clients to ensure all content is approved for posting in advance and manages this content delivery

Attended routine meetings with the CEO, marketing team and kpop trainees to ensure effective communication and development of content Developed a content strategy to ensure maximum engagement across several social media platforms including TikTok, Instagram and Twitter Created a brand guideline to maintain consistency across all platforms and ensure all content aligned with

Manage two channels: Bondi Rescue & Coast Rescue Manage short-form content across multiple social media platforms including Snapchat, Instagram and TikTok, while also assisting with production for Facebook and Youtube Select and oversee content for editing, provide support for editors and review production Organise the delivery of content such as thumbnails,titles and descriptions for videos Engage with audiences with consistent audience engagement and creation of online community

Scheduled and uploaded content across several social media platforms including YouTube, Facebook, Snapchat and TikTok Engaged with online communities through comments and written posts Attended weekly meetings to collaborate with other members within my team Completed learning assignments and tasks designed to increase my understanding and application of best social media practices