About
I am a Video Content Strategist and Editor specializing in building powerful brands in the fitness and personal development space. My journey into editing started as a passion. I still have the old notebook where I edited my first-ever video: a LoL gameplay session; I was instantly hooked on the power of storytelling. That passion turned professional just before the pandemic. I began editing podcast clips on my phone—long before "content repurposing" was a mainstream trend—and posting them to TikTok and Instagram. By focusing on the fitness niche and creating engaging memes, my channels grew to a combined audience of over 1 million followers. This organic success led to collaborations with top figures in the industry. Today, I maintain a portfolio of four major clients, including: Paulo Muzy: I serve as his YouTube Channel Manager, overseeing the full content lifecycle. This includes strategy, editing, and thumbnail design, repurposing long-form livestreams into themed, high-performance videos and compelling, hook-driven Shorts. I specialize in creating dynamic, short-form social media content. My role involves blending viral-ready humor and current meme references with versatile, high-impact motivational and emotional videos. I am proud of my progress, from a kid with a laptop to a trusted partner for major brands. I know this is just the beginning, and I remain constantly dedicated to learning and evolving in this dynamic field.