Luke Hinsull

Initally started as a content manager for motorsport.tv , We started developing video with the editorial team, we grew an essentially dormant 20k channel to over 280k in 18 months. Rapid growth in line with F1's rising popularity, first silver play button.

Since it's inception I have been an original member of The Race, developing and editing all kinds of content for the YouTube channel, plus helping define its graphical and artistic direction over time. We've seen huge growth even through the pandemic as F1's global reach goes from strength to strength, and pride ourselves on factual, immediate and accurate news reporting, as well as feature led content.